ABOUT
I'm Nino. I live in Chicago. I build things with AI the way I shoot with a camera — reading the moment, finding the signal, and making something real from it.
The thread connecting everything I make is the same instinct: cut through the noise, find what matters. A decisive moment at the net. The groove that makes a room move. The architecture pattern that actually survives production. The sentence that says what it means.
I've been writing code since 1999 and building with AI agents since the tools existed. The projects on this site say more about how I think than any resume would.
What I'm Into
Photography
Action sports and volleyball. I run Flickday Media for tournament coverage—raw, fast, player-first. 20,000+ photos and counting.
Music
I DJ. House, disco, and whatever makes people move. Been doing it for years, still love it.
Writing
Signal Dispatch is my blog—essays on making things, software craft, and working through ideas in public.
Building
AI-native software, platforms, and tools. Rally HQ, Signal X Studio, and whatever else I'm tinkering with.
Photography
I shoot volleyball and action sports. It's a good counterbalance to sitting at a computer — you're outside, moving, reading the play, anticipating the moment before it happens.
Background
I've been writing code since 1999. Started at small agencies, moved through consulting firms, eventually ended up building commerce platforms at scale. Now I build with AI agents as a core part of the process — not as an afterthought.
The day job is product architect at commerce.com. But the projects on this site are what I spend my free time on — and honestly, they're a better window into how I think than a career summary.
If you want the formal timeline, it's on the Now page.
Connect
Always happy to talk about building things, shooting things, or whatever's interesting.